DESIGN
Biometric FIPS USB Storage Devices
MXI International (Imation Inc.)
Imation manufactured a wide range of USB devices and acquired MXI Security for its encrypted high-security USB storage lines. The work focused on developing those products with premium materials, waterproof enclosures, and manufacturing details suited to high-volume production.
Services
Strategic design development including competitive product analysis, market review, concept exploration, concept models, industrial design, product family language, prototyping, manufacturing vendor coordination, tooling verification, advanced aesthetics, graphic language, branding graphics, photography, and animation.
Solution
The resulting product language helped drive category sales and positioned MXI at the top of the encrypted storage segment through stronger materials, refined detailing, and brand-forward industrial design.